The endlessly buildable mascara that lengthens, defines, and volumizes.

Eyes amplified—any way you swipe it. Ultra-clean, buildable mascara lengthens, defines, and volumizes using the safest ingredients for the sensitive eye area. 

Go natural to bold with an hourglass shaped brush expertly crafted from plant-based filament and designed to catch every last lash. Take your lashes from everyday natural to full and fluttery with just a few swipes.

A creamy, plant-based wax blend and Shea Butter deliver a volumizing and nourishing payoff without clumping, flaking or transferring. 

No silicones, no parabens, no PEGs, no phthalates. No animal testing. Vegan friendly.